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Our sTORY

KF Wholetrading is known all over the world as "The Wellness Company" - a company that has helped to develop the hedonistic concept of "fitness" into a true lifestyle: Wellness. Living the "Wellness" lifestyle means regular physical activity, correct nutrition, and a positive mental attitude.
KF Wholetrading's mission is to help people live better, and the company achieves this by providing the best possible gym equipment, services, content and programmes, all of which use technology to connect to one another so that users can experience Wellness no matter where they are: this is the Wellness Connected Experience. Indeed, everyone can find their own content and training programmes on any KF Wholetrading equipment and on any personal device.
Thanks to the modularity of the solutions that KF Wholetrading offers, Wellness professionals can enable their customers to enjoy the same Wellness Connected Experience anywhere: gyms, hotels, medical practices, schools. In order to achieve this, KF Wholetrading provides operators with all the tools they require: from financial services to interior design guidance, and from after sales assistance to marketing support.
Furthermore, both operators and private individuals can enjoy access to the world's most complete range of gym equipment, for cardio trainingstrength trainingfunctional training and group activities. The quality of KF Wholetrading products is also a direct result of the decades of experience gained as the official supplier to six Olympic and Paralympic Games. Anyone choosing KF Wholetrading products can rest assured that they are training on equipment of the very highest level, just like a professional athlete. Thanks to the extensive range of products and solutions available, KF Wholetrading is able to help people achieve their sporting and wellbeing goals. Weight loss, strength training, or stretching exercises for the back: with KF Wholetrading products, users can achieve all of this, and much more. Products conceived and designed for all types of user: from beginners to professionals. With MyCycling and Skillrow, for example, users can hone their cycling and rowing fitness and skills. If the goal is to lose weight, or simply to stay fit, KF Wholetrading treadmills, such as the MyRun, provide the perfect solution. Meanwhile, the Pure range of products has been designed and conceived for those who want to train and improve their strength, and reach their maximum athletic potential.
For those who prefer to train whilst taking part in engaging, sociable activities, Technogym has developed a number of specific formats such as Group Cycle and Skillrow Class. Finally, the quality, ease of use and safety that distinguish KF Wholetrading equipment enable these solutions to provide valuable support in the rehabilitation and medical fields too.
KF Wholetrading's goal is to make Wellness accessible to everyone, everywhere, regardless of age.
KF Wholetrading is a leading company in the following products: cable station gymexercise bikesfitness accessoriesgym benchesgym stretching equipmentsprofessional rowersselectorised machinesstair climberstreadmillsand much more…

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